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Touch screen digital signage drives sales, while improving restaurant operations. Practically, touch screen digital signage can double up, displaying your menu items and operating as an ordering system.
Touch screen digital menus are convenient for your customers, improving the ordering process, reducing waiting times and lessening queues at your front counter.
A touch screen digital menu can boost customer spend, too. A digital ordering system gives customers a little more freedom and time to make menu selections.
This increased dwelling time is an opportunity to make recommendations and influence buying decisions.
You can automate on screen content to recommend desserts to accompany a main meal, promote new menu items and special offers, or ask ‘would you like to go large?’
A couple of years ago a new startup, MakeSpace, disrupted a category with a smart, seamless, digital approach to storage. In the process, they created a new sector of on-demand storage that promised to simplify the category. Central to their launch strategy was Out-of-Home (OOH) advertising; the campaign created one of best examples of a "virtuous circle." OOH provided brand awareness and drove traffic to the MakeSpace website, while OOH displays were also used across their social channels like content, which increased audience engagement and led to an increase in responses and shares. This virtuous circle drove favorable results.
Eyeing that can of soda in the supermarket cooler? Or maybe you're craving a pint of ice cream? A camera could be watching you.
But it's not there to see if you're stealing. These cameras want to get to know you and what you're buying.
It's a new technology being trotted out to retailers in the United States, where cameras try to guess your age, gender or mood as you walk by. The intent is to use the information to show you targeted real-time ads on in-store video screens.
Companies are pitching retailers to bring the technology into their physical stores as a way to better compete with online rivals like Amazon that are already armed with troves of information on their customers and their buying habits.
The world’s increasing demand for quick, personalised service often clashes with budgetary concerns and the limited throughput that individual workers are capable of. Fortunately, there’s a solution: touch-enabled, digital smart kiosks.
Today’s smart kiosks are a far cry from the slow, unresponsive touchscreen stands of old. Fast, adaptable, and offering the most intuitive interactive experience for the average person, smart kiosks make it easy to provide stellar information and service with a relatively small investment. It should come as no surprise that they are being rolled out in many contexts around the world.
AdMovPh Technologies Inc., a Philippine-based tech startup, uses facial detection technology and location to deliver more meaningful ads and content to consumers.
Filipinos spend a taxing 2-3 hours in traffic every day, enduring idleness and boredom while being bombarded with a sea of billboards and ads that don’t always match their personal interests. The first of its kind in the country, AdMov seeks to redefine the way people perceive outdoor advertising by creating an entertaining and more personalized experience for consumers.
Media and marketing scribes in Australia were ignited somewhat last week with news of the imminent awarding of one of the largest outdoor media contracts in Australia — the City of Sydney’s street furniture and outdoor advertising assets. The official timetable quotes February as the expected announcement date.
Comprising over 2,000 physical assets, the City of Sydney contract has been held by JCDecaux since 1999, and the tendering process has been underway for over 12 months.
MicroLED is emerging as next generation display technology because of its potential to be a thinner, brighter, lighter, and low power display. It combines the best features of LCD and OLED. It is considered by some to be the fourth generation flat panel display technology after, Plasma, LCD and OLED.
It is not yet commercialized or in mass production. But working prototypes are showing up this year, as seen at CES 2019. Many companies are also working within the MicroLED display supply chain to resolve manufacturing issues, improve yields and reduce costs to enable volume productions for consumer products. There are still many challenges to be solved. Can MicroLED compete with LCD and OLED?
Digital and physical retail are marching forward together rapidly these days, with the digital realm breathing new life into the brick-and-mortar space, which some said once was headed for oblivion. Now, the race to introduce interactive technologies in stores has unleashed a historic demand for self-service kiosks that was in full view at the National Retail Federation Big Show at Javits Center in New York City earlier this January.
INTERNATIONAL. Business decision makers consider time at airports as ‘still-time’, providing a rare window of opportunity for business-to-business brands to connect with them. This was one of the key findings of outdoor advertising company JCDecaux’s latest report, ‘Airports: Open for Business’, which is part of a series of global studies exploring key audiences at airports.
The LG System On Chip (SoC) display is an all-in-one digital signage display that includes a media player inside the display housing. This configuration means reduced cost not only for the media player and display but also simplifies installation costs. SoC provides a smaller installation footprint as less cabling and man-hours are required for installation. A clean and neat installation is a direct result of using SoC.